Are you a distracted driver? Probably. Here’s why

Last updated: 11-12-2019

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Are you a distracted driver? Probably. Here’s why

Stop trying to multitask while driving. You’re bad at it. Everyone is. This is why
By Oliver Moore Published Friday, Nov. 8, 2019
Picture yourself behind the wheel of a car. At normal highway speed, you're going more than 30 metres in a second. Concentration can be a matter of life and death. But within reach there's often a device designed for distraction. It might be the same one you're using to read this article.
In designing smartphones and their apps, tech companies put a lot of effort into figuring out how to grab our attention.
Messages and alerts pile up fast – will you resist the colourful flashes and buzzing noises? Even wrestling with that question is using up brain power that you need to see what's in front of you. Dangerous things can happen before you have the chance to react.
Whoa, that bus got closer really fast.
You might say: 'Oh, but I would have noticed that bus in time.' Maybe.
It’s a brightly coloured object near the centre of your field of vision. But here’s another question: While we were putting phone alerts and other text on the screen …
Did you notice what the speedometer was showing?
Yes
No
The speedometer said 130 km/h. If you really noticed that, without scrolling back up to check, good for you. In the real world, speeds can creep up if you’re not paying attention, raising the risk of a serious collision. The speedometer said 130 km/h. Typical speed limit on Canadian highways is 100 or 110. But you weren’t paying attention to the speedometer, were you? We appreciate your honesty in answering no.
It's understandable if you didn't notice. Between the road, the text and the phone, we were deliberately giving you a lot to try to pay attention to.
But how does that work? How can you be looking right at something and still not see it?
The fact is that people aren’t always very good at processing what’s in their field of vision. This can be particularly stark in cases when an unexpected object appears while the person is focused on something else.
In a famous experiment from 1999, test subjects were shown a video of actors tossing basketballs around and asked to count how many times the people wearing white shirts made a pass. If you feel like trying the test yourself, this is the video:
For a lot of viewers something seemingly impossible happens. As the actors are passing the ball, these viewers, doing their best to watch closely, miss something obvious. Something really obvious. In mid-action, an actor in a gorilla suit walks through the scene, beats her chest and moves on – and they don’t see her.
In fact, the experiment found that only about half of the test subjects noticed the gorilla. Why? Because they were told to focus on the ball, and on white. A black gorilla shape didn't fit their expectations, or their task, so they didn't see it.
Much more than a video experiment, driving requires close attention to a complicated scene.
If you think you can focus on both your phone and the road, you can’t. Not really. You're never really multitasking.
Your brain – specifically, a part called the prefrontal cortex – is shifting attention one task at a time, like a switchboard. If this happens quickly enough, it might seem as though you’re doing two things at once. But you’re not. You're distracted without really knowing it.
Stop distracting me
Okay, we were doing our best to distract you there. But even if you were able to read, it was more difficult to focus, right?
Piloting a multitonne vehicle carries inherent risk and when things go wrong it can get dangerous fast. That’s why distracted driving is blamed for a rising number of collisions, while using a phone on foot is cited as a factor in only a tiny percentage of the deaths listed at the Fatality Analysis Reporting System , a massive U.S. database.
Numerous studies have shown that using your phone while driving is a dangerous risk to take. One of the most widely cited was based on a three-year analysis of 3,500 drivers under real-world conditions, published in 2016 in the U.S. journal Proceedings of the National Academy of Sciences.
This research showed that distraction in all its forms happened often and doubled your risk of a crash. Specific actions were even riskier.
“Cellphone activities have changed even in recent years with the emergence of texting and browsing online,” the report concluded.
“This is probably the single factor that has created the greatest increase in U.S. crashes in recent years, working against the general trend of crash and fatality reduction.”
The research pinpointed how different types of cellphone usage increased the risk of crashing:
Texting on a handheld cell
6.1 times
2.7 times
SOURCE: Proceedings of the National Academy of Sciences
When you’re behind the wheel, inattention can come at a huge, life-changing cost. If not for you, perhaps for an innocent bystander.
In 2018 Larisa Mann was seriously injured after being pinned under a car that struck her while she sat at a transit stop.
Her lawyer says it was a chain-reaction crash he believes is rooted in distraction, with one driver exiting a gas station and ramming straight into another vehicle. That second vehicle ended up on Ms. Mann, leaving her badly injured.
When Ms. Mann was hit, she was sitting on a bench that was on this spot. The bench is no longer there. Video by Deborah Baic / The Globe and Mail
She suffered several fractures and the skin and muscle was torn off her lower left leg. Then 60 years old, she spent a month recovering in the hospital. More than a year later she is still recuperating – both physically and mentally.
She works on her strength twice a week at the gym. When she’s able, she also attends chiropractic, massage therapy and counselling appointments.
Her emotional trauma persists and even now she finds herself nervous around vehicles.
I look at all models of car and I think how it will hit me. I prefer public transportation. I don’t like to be alone.”
Ms. Mann at her chiropractic appointments in October. Photo by Deborah Baic / The Globe and Mail
Ms. Mann at her chiropractic appointments in October. Photo by Deborah Baic / The Globe and Mail
So how big of a problem is distracted driving in Canada? Well, it’s complicated.
Police forces, insurers and Transport Canada agree the problem has become worse.
Figures from the National Collision Database show that the number of crashes related to all forms of distraction started climbing sharply in the late 1990s. After a brief dip last decade, this number has been consistently high for years, averaging nearly 85,000 annually since 2010.
And distracted driving incidents are making up an increasing portion of collisions resulting in injury or death.
Police in the country’s biggest cities say that impaired driving charges are now dwarfed by the number of tickets being handed out for distracted driving.
But distracted driving covers more than just phone use. And the number of tickets doesn’t reveal how often the infraction is committed.
One of the problems with catching distracted drivers is that using a phone is not like nabbing a driver who had been drinking. With distraction, the person currently has to be caught in the act, prompting some police forces to mount side-facing cameras on their cruisers.
Another issue is that the offence isn’t always easy to see. In some Canadian cities, officers have taken to riding on bicycles or transit buses to get a higher vantage point that lets them look down into adjacent vehicles.
The Australian state of New South Wales is rolling out cameras that will take pictures from above of distracted drivers. The effort comes after a pilot project nabbed 100,000 scofflaw drivers, including one using both hands on a phone while the passenger steered.
A passenger holds the wheel while the driver uses a phone in this photo from January, 2019. Photo by NSW Government via AP
Aside from being a difficult problem to measure, it’s proved a very difficult one to address.
Catching and punishing people hasn’t been enough to change the behaviour of the broader society. For some recidivists, it hasn’t been enough to change even their own behaviour.
Smartphones have become a crutch for many, a borderline addiction for some. But it goes beyond that. Studies show that most people think they’re an above-average driver, which helps convince them that it’s okay if they use their phone. It’s those other people who need to be stopped.
A study this year for Desjardins Insurance demonstrated how far people are willing to go to excuse themselves. It showed that 53 per cent of Candians admitted having driven while distracted by a phone, at least once. But fully 93 per cent said they rarely or never drive distracted.
This dissonance helps explain why some safety experts now question whether higher fines and stiffer penalties can really address the problem. People don’t see themselves as the culprit. But if society can’t enforce its way out of this situation, what are the alternatives? After dozens of interviews, here are some ideas that were raised.
Make driving less boring: Suppose your vehicle had a forward-collision warning system. It would have alerted you sooner, in our bus example, but would also help in routine moments. By taking up just a bit more of your attention, effectively being a good distraction, it might make you less likely to reach for your phone.
Shut off the phone: There are already apps that detect when you’re in a moving car and turn off alerts and messages. Not many people choose to download them, but if one came preinstalled on your phone, and you had to turn it off, you might just leave it there.
Reward good drivers: A sort of black box installed on vehicles could track lane drifting, hard braking and other actions that suggest distraction. The incentive to get people to allow such monitoring is they might get a break on their insurance if the technology shows they drive responsibly.
But all of these are efforts to change people’s behaviour. And humans are flawed. None of us is perfect. Policy-makers are in the business of managing public risk, because eliminating it isn’t generally plausible. So what else can be done?
Make roads safer: If society accepts that some people will not put down their phone, the question becomes how to make this behaviour less dangerous. Two possibilities are centre-line barriers to prevent head-on collisions and stricter speed enforcement to reduce the seriousness of crashes.
Give people options: In cities, particularly, improving public transit can give people an alternative to driving. Even if the trip takes a little longer, that extra can be pitched as time available to be spent – guilt-free – on your device.
There’s reason to be honest about our limits, without using that as an excuse to give up. Neil Arason, author of No Accident: Eliminating Injury and Death on Canadian Roads, believes that perfection can’t be the goal. Distracted-driving risk won’t be eliminated, he argues, so interim measures to make people safer need to be pursued.
Do you agree or disagree? What do you think is the best way to keep yourself and others distraction-free on the road?


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